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Salad Days Magazine | August 21, 2019

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Ride Snowboards x Napster

Ride Snowboards x Napster
Salad Days

As any dedicated snowboarder will tell you, the song from a favourite rider’s video part makes a lasting impression, sometimes even more so than the turns or airtime that were logged.

Working together with Napster, now a legit, global music streaming service, RIDE Snowboards is pleased to offer up even more rider music to its followers. Curated by some of the best riders in the game, this new partnership allows top RIDE pros to put their favourite music tracks in the hands of their biggest fans. Each RIDE Pro will be featured for a two-week span, with a dedicated splash page, bio and handpicked playlist of favourite tracks on Napster.com and the Napster mobile app, available on iOS, Android and Windows Phone. Starting today, the RIDE-Napster partnership will take you inside the library of Hana Beaman, known for her video parts with Vans, Transworld Snowboarding and the Too Hard crew.

Every two weeks, RIDE will introduce a new team rider’s playlist, indulging followers with the personal soundtracks of Jake Blauvelt, Dillon Ojo, Danimals and Jake Welch. In addition to featured playlists, RIDE and Napster will also host a monthly photo contest, making available select gear throughout the course of the season including a custom designed RIDE x Napster board with graphics by Seattle-based artist Robin Bankz. Riders can follow @ridesnowboards and @napster on Instagram and Facebook for instructions on submitting entries. RIDE followers can enjoy a free trial of Napster for 30 days, featuring unlimited streaming of millions of songs, radio stations and curated playlists. For more information, please visit ridesnowboards.com/napster.

About RIDE:
Created for real snowboarders, by real snowboarders, with deep roots, never-ending passion and modern style. RIDE is more than just a company – it lives and breathes snowboard culture with goals of spreading the hype and encouraging all individuals to join in. Since ’92, RIDE IS snowboarding. Founded in Redmond, WA, in 1992 RIDE is a worldwide leader in the snowboard industry and offers a full range of snowboards, boots, bindings & apparel. For the latest, check: RIDEsnowboards.com.

About Napster:
Napster is one of the world’s leading premium subscription streaming music services. Available in 34 countries, Napster gives members unlimited ad-free access to the music they love anywhere, anytime and on any device – online or off. Whether on the slopes, at home, at work, or in the car, Napster subscribers can download playlists and tracks from a catalog of 40 million songs, and tap into the power of our global Listener Network, to connect with like-minded music fans and discover new music they love every day. Napster is headquartered in Seattle, with offices across the U.S. Latin America and Europe, and its respective logos are trademarks or registered trademarks of Rhapsody International Inc.

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